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salvatore bulgarella

salvatore bulgarella

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Day: July 11, 2019

July 11, 2019July 11, 2019

DESTINATION MARKETING ORGANIZATIONS : A NARRATIVE ANALYSIS

by Salvatore Bulgarella Leave a Comment on DESTINATION MARKETING ORGANIZATIONS : A NARRATIVE ANALYSIS

  1. Destination marketing is now acknowledged as a pillar of the future growth and sustainability of tourismdestinations in an increasingly globalised and competitive market for tourists (UNWTO,2011).

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